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Cassie Lomas: Multi-tasking products and inclusivity drove relaunched B makeup

The relaunch of Superdrug’s own-brand makeup line B as a 100 percent vegan range was one of the year’s biggest stories around high street cosmetics. The range, which is currently available online, will filter onto shelves in November. Removing all animal-derived ingredients from the products has been difficult, according to Sarah Gardner, Superdrug Head of…

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After Rihanna makeup success, is Fenty skincare line on the way?

Pop phenomenon Rihanna released the first products from her makeup line (including an incredible 40 foundation shades) less than three weeks ago. Since the first release – which included base products for perfecting the ‘Fenty face’ like foundation, concealer, contour, highlights and blush – an Instagram post announced that the star would be launching a ‘holiday’…

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Fenty Beauty: Now Rihanna is launching a holiday collection

Fenty Beauty launched almost two weeks ago – to much fanfare and anticipation. In that time, fans have already designated some of the brand’s highlights and foundations as ‘holy grail’ products. So a new announcement from Rihanna’s beauty company is sure to delight fans. A capsule ‘holiday’ collection will be launched on October 13, according…

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Charlotte Tilbury Instant Eye palette sells out in less than 24 hours

Anticipation for Charlotte Tilbury’s Instant Eyes palette has reached such heights that the new launch sold out in well under 24 hours. The palette, which comes in CT’s trademark beautiful packaging, contains 12 new neutral shades, which come in three finishes – glitter, satin, and matte. They are divided into four uses – day, desk, date, disco…

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Lush adds another vegan winner to its popular body care lineup

Cruelty-free favourite Lush has launched another body care product which is sure to delight brand fans. While most eyes will currently be on the company’s Halloween offerings, those who suffer from dry skin may be most excited about this product. The new shower gel – which is inspired by cult favourite Dream Cream Body Lotion –…

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Exciting new launch from Kat Von D drops TODAY

Outspoken vegan star Kat Von D is adding something new to her much-loved line of cruelty-free make-up. As of today, fans in the US will be able to get their mitts on the star’s signature liquid lipsticks – but in miniature format. International make-up lovers will be able to get the products from October. The…

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K-Beauty: A beginner’s guide PLUS top cruelty-free picks

K-beauty is a big deal. A HUGE deal. If you’re not already on top of this one, I’m sorry to say – you’re well behind the curve. Korean beauty products are considered to be some of the most inventive in the world – and are generally built around the key concept of having flawless, radiant, glowing…

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China takes new step toward animal-free cosmetics testing

China has made a move towards animal-free testing this week – raising hopes that one day the country will become cruelty-free when it comes to cosmetics. The Chinese government signed a new memorandum of understanding (MOU) with the nonprofit Institute for In Vitro Sciences, Inc. (IIVS)—which helps industry and governments internationally accept innovative non-animal tests—to continue and…