Outspoken vegan star Kat Von D is adding something new to her much-loved line of cruelty-free make-up.
As of today, fans in the US will be able to get their mitts on the star’s signature liquid lipsticks – but in miniature format.
International make-up lovers will be able to get the products from October.
The liquid lipsticks – which are touted for their amazing formula, with its staying power and lack of dryness – come in a set of eight, which retails for $49.
Colours in the set, which are all bestsellers, include; Witches; Damned; Exorcism; Hawkwind; Ludwig; Sanctuary; Lovecraft; and Madrid (exclusive to this set).
The set includes some ultra wearable nudes, as well as richer and deeper shades.
According to the brand: “Everlasting Liquid Lipstick’s breakthrough formula gives lips long-lasting wear and high-pigment color. Its creamy,
“Its creamy, color-rich formula glides over lips like a gloss but dries to a true matte finish that feels weightless all day long. It’s infused with natural comfort-enhancing ingredients—including vitamin E and sunflower seed—so you can flaunt lasting matte
“It’s infused with natural comfort-enhancing ingredients—including vitamin E and sunflower seed—so you can flaunt lasting matte color that leaves lips feeling comfortable.”